According to recent statistics, only 42 percent of small businesses plan to make the switch to terminals that will accept credit cards embedded with EMV chips before the October 2015 deadline. The largest barriers for small businesses to become EMV-compliant are the cost of upgrading terminals and the lack of time or resources required to research terminals.
Jason Weinberger
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Payment Processing CRM Effectiveness Increases Sales Efficiency
September 21,2015
Jason Weinberger
sales efficiency,
communication between marketing and sales,
CRM effectiveness
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Payment Processing CRM
In the grand tradition of business school, marketing and sales departments both fall under the great marketing umbrella. In reality, these two departments or teams tend to be more like ships passing in the night. This is very unfortunate, because sales efficiency often relies on effective marketing. A payment processing CRM can bridge this gap and increase your productivity and efficiency.